THE WMM APPROACH
Whether it’s our award-winning publishing work or our industry-first strategy to promoting destinations to business event organisers, our success is built on an informed understanding of The Audience.
By working with you to analyse audience behaviour and trends through, for example, readership surveys or empirical stakeholder evidence, we can be sure that we don’t just tick your boxes; we tick their boxes too.
A FRESH PERSPECTIVE
Allow us to paint your destination from a fresh, objective, perspective and we will bring you an audience confident in your ability to host and captivate them - allied to post-Covid business event trends. Use outstanding editorial to fire the imaginations of your audience and introduce them to economic opportunities that make getting on that plane a more enticing prospect for both them and their clientele.
TOURISM TOP NOTES WITH AN INDUSTRIAL BASELINE
At WMM we aim to position your destination first and foremost as somewhere that enables innovation and enterprise to take root and blossom. By highlighting the involvement of all stakeholders, public and private, corporate and academic, we will paint the image of a city that offers event organisers something their clientele wouldn’t get elsewhere. Allow us to help you present your destination as one that reflects these values.
ABOVE ALL ELSE, BE FOUND
We set WMM apart from other destination marketing agencies by ensuring your business event destination credentials can be found online. By working with our friends at digital marketing agency Relton Associates, we will ensure your proposition and content is found online - and by the right people.
YEARS OF MARKET EXPERIENCE
Our business is a collaborative venture that calls upon the talent of several journalists from the global Meetings, Incentives, Conferences and Exhibitions industry. These trade and business travel journalists and copywriters still actively produce and contribute towards leading international magazines.