WMM helps you to find partners for your product or service in other markets, through direct connection and advocacy. It's as simple as that. You tell us the business partnerships you are looking to make and the industries in which you are hoping to expand, and we will bring you into dialogue with the people who can help your business to grow.
By working with a series of overseas partners and agencies - Trade Promotion Organisations, NGOs and municipal development authorities, relationships built over more than a decade spent writing about emerging markets and innovation - we can ensure you are presented only with potential partners and investors that have the capability to specifically benefit your company.
We have particular strength in Asia, particularly China, Singapore and Thailand, where we work hard to find local language partners able to adapt our approach to accommodate local trends and sensibilities. But recent business also took us to Scandinavia, North America, Latin America and the Middle East. Business strategy differs a great deal depending on where in the world you are. It is no good making initial communication via email in China for example. Know the markets as we do and you will find that the right doors open much more easily.
Think of us as a business exchange, a trade show where only the people you need to meet are in the room.
WMM 's Antony Reeve-Crook speaking at the 2019 Roundtable on Sino-European Cooperation
ABOUT THE DIRECTOR
Journalist, Author and founder of WMM
Antony Reeve-Crook's work brings him face-to-face with destinations vying for innovators, investors and the trade promotion bodies that drive economic growth on both sides.
The former editor of business event industry magazines Exhibition World and Conference & Meetings World, Antony is also the author of a book on the evolution of the global trade show industry titled Where Markets Meet, produced in association with international exhibition association UFI.
Co-founder of podcast ‘The Exhibitionists’ and a regular contributor to industry publications and association blogs, Antony has been sharing his observations on emerging industrial trends and evolution in the global business events industry for more than a decade.